IPL title right Sponsorship Value- Vivo to pay 2199 crore till 2022

Vivo the Chinese mobile manufacturer has retained the IPL Right for the next 5 seasons from the year 2018-2022 with a massive bid of 2199 crore. Vivo first bagged the title sponsorship in October 2015 for 2 editions from Pepsi Co India who had ended the 5 year contract, two years ago. The bid was opened on Tuesday in Mumbai, in the presence of both parties along with IPL chairman Rajiv Shukla and BCCI’s acting secretary Amitabh Choudhary. Continue reading “IPL title right Sponsorship Value- Vivo to pay 2199 crore till 2022”